The Team

Revenue architecture isn't built by one person. It's built by people who understand systems, channels, and what actually drives profit.

Michael

MICHAEL FELLNER

Founder & Principal


Michael started in Finance (Gross Profit Analysis) before moving into eCommerce and digital marketing at Frederick's of Hollywood, Zappos, Nasty Gal, and DanceOne. Over 20 years, he's managed $220M+ in digital P&L across D2C, B2C, and B2B brands. He connects marketing spend to business results, builds the systems, then hands you the keys.

NARINTIP (MON) GANPIROMRUT

eCommerce & Digital Marketing


Narintip brings 10+ years of eCommerce and digital marketing experience in hospitality and retail, most recently as eCommerce Manager at Club Med across Southeast Asia. She specializes in paid media, SEO, CRM, website management, and content localization across multiple markets. She's driven revenue growth through direct bookings, optimized multi-channel campaigns, and built customer loyalty strategies that deliver measurable results.

Narintip

Experience Across

Over 20 years of hands-on work with consumer brands, hospitality, and eCommerce.

Experience Across

Over 20 years of hands-on work with consumer brands, hospitality, and eCommerce.

and others…

and more …

Experience Across

Over 20 years of hands-on work with consumer brands, hospitality, and eCommerce.


and more …


Revenue architecture, where the P&L meets the systems

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